Video Metrics & Demographics
views / mo
Qualified View Ratio (Watched >5s on FYP)
28% (Typical)
10% (Poor Hook)
28% (Average)
55% (Viral Hook)
Audience in Tier-1 Countries (US, UK, CA, AU)
65% Tier-1
5% (Global / Low RPM)
50% (Mixed)
100% (Pure US/UK)
Estimated Monthly Creator Payout
$126 – $168
$0.29 Effective RPM
•
140,000 Qualified
Qualified RPM (Paid per 1k eligible views):
$1.05 / 1k
Only 28% of your total 500,000 views qualify for payment under TikTok's strict originality & retention guidelines.
YouTube Shorts Equivalent:
Based on standard $0.04 Shorts RPM pool
~$20.00
How to Double Your TikTok RPM
- 1. Surpass 65 seconds: TikTok algorithms award higher ad fill rates to videos between 65s and 90s compared to exactly 60s.
- 2. The 3-Second Hook Audit: Over 70% of viewers scroll before second 4. Use curiosity-driven on-screen text in the first 2 seconds.
- 3. Target US Search Intent: Create videos answering high-volume US search queries to attract high-paying search viewers.